Postal Codes

54723 ZIP Code

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ZIP code 54723 covers Bay City, Wisconsin, with a population of about 1,020 and a median household income of $83,750.

Population
1,02031 per square mile
Median age
48.49.7 points above the US average
Median household income
$83,7501.1× the Wisconsin median
Poverty rate
4.4%8 points below the US average
Typical home value
$322,476up 17.1% in five years
Median rent
$87516% below the Wisconsin median
Degree or higher
14.3%20.7 points below the US average
Homeownership
84.3%19.3 points above the US average
Time zone
Central UTC-06:00observes daylight saving time
Businesses
20

Where 54723 is

Bay City, Wisconsin — the area the Census Bureau draws for this ZIP code. ZIP codes are sets of delivery routes rather than areas, so this is the Census approximation of one, not a Postal Service boundary.

People and households

American Community Survey 2019–2023 five-year estimates

Population1,020
Median age48.4
Family households58.8%
Born outside the US1.2%
Speaks a language other than English at home0.6%
White (non-Hispanic)97.4%
Black (non-Hispanic)0%
Asian (non-Hispanic)0.1%
Hispanic or Latino0.5%
Veterans9.6%
Population by age
MaleFemale0-45-910-1415-1920-2425-3435-4445-5455-6465-7475-8485+
Income and poverty

American Community Survey 2019–2023 five-year estimates

Median household income$83,750
Income per person$45,153
Poverty rate4.4%
Households on SNAP or cash assistance7.7%

Household income distribution

Under $10k1.4%
$10–15k2.5%
$15–20k0.9%
$20–25k3.9%
$25–30k4.6%
$30–35k5.2%
$35–40k3.6%
$40–45k3.0%
$45–50k2.5%
$50–60k8.2%
$60–75k9.1%
$75–100k17.1%
$100–125k9.1%
$125–150k10.5%
$150–200k13.4%
$200k or more5.0%

Income as declared to the IRS

Filed returns rather than survey responses, so this counts tax units and not households.

Tax returns filed640
Mean adjusted gross income$84,181
Returns declaring $200,000 or more3.1%
Returns, under $25k21.9%
Returns, $25k–$50k26.6%
Returns, $50k–$75k18.8%
Returns, $75k–$100k12.5%
Returns, $100k–$200k17.2%
Returns, $200k or more3.1%
Housing

American Community Survey 2019–2023 five-year estimates

Median home value$181,600
Median gross rent$875
Rent as a share of household income16.8%
Owner-occupied84.3%
Vacant homes6.6%
Median year built1979

What the homes are

Detached house75.1%
Attached house1.3%
2 to 4 units2.6%
5 to 19 units2.6%
Mobile home18.5%
Home values and rents today

Zillow Home Value Index and Zillow Observed Rent Index, courtesy of Zillow. Monthly and current, where the Census figures above are a five-year average and are capped at $2,000,000.

Typical home value$322,476as of 2026-07
Typical home value, 1 yearup 3.4%
Typical home value, 5 yearsup 17.1%
Typical home value, 10 yearsup 84.1%
Typical home value since 2000
200920172026$322,476$129,814

$146,263 in 2009 to $322,476 in 2026.

Work, commuting and education

American Community Survey 2019–2023 five-year estimates

Unemployment rate1.2%
Bachelor's degree or higher14.3%
High school diploma or higher94.9%
Works from home4.4%
Drives to work alone88.5%
Takes public transport0%
Commutes 45 minutes or more22%
Health

CDC PLACES 2025 release, model-based estimates. These are modelled small-area estimates for adults, not counts of diagnosed cases.

Obesity34.8% 1.4 pts above the national average of 33.4%
Diagnosed diabetes11.1% 0.9 pts below the national average of 12%
Currently smokes14.5% 1.3 pts above the national average of 13.2%
High blood pressure34.6% 0.5 pts above the national average of 34.1%
Fair or poor general health15.9% 4.4 pts below the national average of 20.3%
No health insurance (18–64)6.6% 4.7 pts below the national average of 11.3%
Depression22.4% 0.5 pts above the national average of 21.9%
No leisure-time physical activity26.1% 0.7 pts above the national average of 25.4%
Arthritis28.8% 3.7 pts above the national average of 25.1%
Binge drinking19.6% 3.6 pts above the national average of 16%
Taking blood pressure medication78.1% 3.4 pts above the national average of 74.7%
Cancer (non-skin)9.5% 1.8 pts above the national average of 7.7%
Current asthma10.6% same as the national average of 10.4%
Coronary heart disease6.9% 0.7 pts above the national average of 6.2%
Routine check-up in past year76.6% same as the national average of 76.7%
Cholesterol screening87.1% 1.2 pts above the national average of 85.9%
Cognitive disability12.2% 2.6 pts below the national average of 14.8%
Colorectal screening68% 3.7 pts above the national average of 64.3%
COPD6.6% same as the national average of 6.6%
Visited a dentist67.5% 6.2 pts above the national average of 61.3%
Any disability28.2% 2.5 pts below the national average of 30.7%
Lacks emotional support19.2% 5.6 pts below the national average of 24.8%
Food insecurity9.5% 7.6 pts below the national average of 17.1%
Received food stamps10% 4.3 pts below the national average of 14.3%
Hearing disability7.5% 0.8 pts above the national average of 6.7%
High cholesterol36.1% same as the national average of 36.2%
Housing insecurity8.1% 5.7 pts below the national average of 13.8%
Independent living disability7.4% 1 pts below the national average of 8.4%
Lacks transport5.6% 3.6 pts below the national average of 9.2%
Loneliness29.4% 5 pts below the national average of 34.4%
Mammography use77.4% 1.5 pts above the national average of 75.9%
Poor mental health (14+ days)14.7% 2.1 pts below the national average of 16.8%
Mobility disability12.6% 1.4 pts below the national average of 14%
Poor physical health (14+ days)12.9% 0.6 pts below the national average of 13.5%
Self-care disability3.3% 0.7 pts below the national average of 4%
Utility shut-off threat4.7% 4.1 pts below the national average of 8.8%
Sleeps under 7 hours33.2% 3.2 pts below the national average of 36.4%
Stroke3.4% same as the national average of 3.4%
All natural teeth lost7.9% 5.1 pts below the national average of 13%
Vision disability4% 1.6 pts below the national average of 5.6%
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Business and employment

Census ZIP Code Business Patterns 2022

Business establishments20
People employed210
Annual payroll$14,596,000
Natural hazard risk

FEMA National Risk Index, estimated for this ZIP code from census tract data — the NRI is not published per ZIP.

Overall riskHigher than 79.5% of US census tracts
FEMA ratingRelatively Moderate
Expected annual loss79.9 out of 100
Community resilience40.9 out of 100

By hazard

Score is out of 100 and is the area-weighted average across the census tracts this ZIP code covers. The rating beside it is the highest any one of those tracts carries.

Strong wind98.5Very High at its worst in this ZIP code
Landslide97.4Relatively Moderate at its worst in this ZIP code
Hail95.2Relatively High at its worst in this ZIP code
Tornado93.7Very High at its worst in this ZIP code
Drought90.5Relatively Moderate at its worst in this ZIP code
River flooding86.2Relatively High at its worst in this ZIP code
Cold wave82.5Relatively High at its worst in this ZIP code
Lightning81.8Relatively High at its worst in this ZIP code
Winter weather77.9Relatively Moderate at its worst in this ZIP code
Wildfire65.9Very Low at its worst in this ZIP code
Ice storm39.6Relatively Low at its worst in this ZIP code
Heat wave38.3Relatively Low at its worst in this ZIP code
Earthquake3.7Very Low at its worst in this ZIP code
Compared with Wisconsin and the United States

State and national columns are figures for those areas, not for this ZIP code. American Community Survey 2019–2023 five-year estimates

This ZIPWisconsinUnited States
Median household income$83,750$75,670$78,538
Income per person$45,153$42,019$43,289
Poverty rate4.4%10.6%12.4%
Median home value$181,600$247,400$303,400
Median gross rent$875$1,045$1,348
Homeownership84.3%67.9%65%
Bachelor's degree or higher14.3%32.8%35%
Unemployment rate1.2%3.3%5.2%
Works from home4.4%11.6%13.5%
Born outside the US1.2%5.1%13.9%
Median age48.440.138.7
Climate

NOAA US Climate Normals 1991-2020, from the nearest weather station with a full year of records. The station and its distance are named above, because a station forty kilometres away describes somewhere else.

Weather stationELLSWORTH 1E, WI US12.7 km away
Rain in a year36 in

Average high and low by month

January21.3°F / 2.4°F1.01 in rain
February26.6°F / 6.1°F1 in rain
March39.2°F / 18.6°F1.99 in rain
April54.2°F / 30.8°F2.99 in rain
May66.4°F / 43.1°F4.51 in rain
June75.6°F / 53.4°F5.25 in rain
July79.5°F / 57.3°F4.11 in rain
August77.5°F / 55°F5.04 in rain
September70.6°F / 47.3°F3.87 in rain
October57°F / 34.6°F2.84 in rain
November40.4°F / 21.8°F1.97 in rain
December26.6°F / 10°F1.36 in rain
Access to food

USDA Food Access Research Atlas, estimated for this ZIP code from census tract data. Each figure is the share of the ZIP code's land area that falls in a tract carrying that flag.

Low income and far from a supermarket47% of this ZIP code's area
Far from a supermarketNone of this ZIP code
No vehicle and far from a supermarketNone of this ZIP code
School districts

NCES Geographic Relationship File 2025, which states the association between each district and each ZIP code tabulation area directly. Elementary and secondary districts can cover the same ground, so shares need not total 100%.

Ellsworth Community School District100% of this ZIP code's land area
Community and walkability

CDC/ATSDR Social Vulnerability Index 2022 and the EPA National Walkability Index, both estimated for this ZIP code from census tract data. Vulnerability figures are national percentile ranks, not measurements.

Overall social vulnerability17more vulnerable than 17% of US census tracts
Socioeconomic status16more vulnerable than 16% of US census tracts
Household characteristics20more vulnerable than 20% of US census tracts
Racial and ethnic minority status5more vulnerable than 5% of US census tracts
Housing type and transport43more vulnerable than 43% of US census tracts
Walkability4.1 out of 20Least walkable
Nearby ZIP codes

The closest ZIP codes by centre point, which is not the same as sharing a border.

54014 Hager City, WI8.2 km away
55066 Red Wing, MN10.7 km away
55026 Frontenac, MN12.8 km away
54011 Ellsworth, WI13.1 km away
54010 East Ellsworth, WI13.2 km away
54750 Maiden Rock, WI13.4 km away
54003 Beldenville, WI17.3 km away
54769 Stockholm, WI20.8 km away
Location, counties and time zone

County shares from Census 2020 ZCTA relationship files. Time zone from the USDOT National Transportation Atlas, which renders the boundaries written into 49 CFR Part 71.

Pierce County100% of this ZIP code's land area
Time zoneCentral (UTC-06:00 standard)
Daylight saving timeObserved
Land area32.58 sq mi
Water area6.45 sq mi
Population density31 people per sq mi
Latitude, longitude44.6166, -92.4469

Figures are published for this ZIP code or its Census tabulation area unless a section says otherwise. Estimates whose margin of error made them unreliable are omitted rather than shown. Sources: US Census Bureau, CDC, IRS.

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